Abandoned-cart messages on WhatsApp: what works and what annoys
How to write and time cart reminders on WhatsApp: consent, sequence, wording, costs in India and a way to measure whether they pay for themselves.
3 min readSell and support on the channel Indian shoppers already use all day.
How to write and time cart reminders on WhatsApp: consent, sequence, wording, costs in India and a way to measure whether they pay for themselves.
3 min readHow a WhatsApp assistant learns a shopper’s taste in three questions, ranks products from your catalogue, explains why they fit and hands over to a person.
3 min readHow to collect taste information the honest way, store it safely, use it to recommend products and give customers control, in line with India's DPDP principles.
3 min readCollect permission, not just numbers: checkout opt-ins, click-to-chat, QR codes on packaging, consent records, preferences and honest unsubscribe options.
3 min readSince January 2026 Meta bans general-purpose AI assistants on the WhatsApp Business API, but allows business bots. What that means for your store's chatbot.
3 min readHow Meta charges for WhatsApp messages in India: rates for marketing, utility and service, the 24-hour window, provider fees, GST and worked monthly examples.
3 min readHow Indian D2C brands use WhatsApp before, during and after a sale: chat ads, order updates, support, repeat sales and the setup you need to do it properly.
3 min readWhat to send, when to send it and how to word it: confirmation, shipping, out for delivery and review requests, with sample templates and mistakes to avoid.
2 min read